Does Online Video Reach the Business Audience?

Have asked yourself whether or not Online Videos reach the business customers?

According to Forbes Insights, business people watched more online videos than a year ago, and generally 60% of all respondents said they would watch video before reading text on the same webpage, and 22% said they generally liked watching video more than reading text for reviewing business information.

Frequency with Which US Executives View Work-Related Online Video Content, Oct 2010 (% of respondents)

Especially among younger executives, likelihood of making a purchase was high.

Behavior of US Executives After Viewing a Work-Related Online Video, by Age, Oct 2010 (% of respondents)

As you can see, it was executives older than 50 who had not yet gotten on board with video, but the younger ones were interested in video at least to some degree.

From emarketer.com:

“How Online Video Can Reach the Business Audience”

Do you want to reach out to your business audience via video? But don’t know too much about it?

We can help you to get started.

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Tuesday, January 4th, 2011 Uncategorized No Comments

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